Best Buy Gaming Sales Slump

BY Andrew Miesner / January 9, 2009

Despite revenue of $7.5 billion in December, Best Buy still saw a drop in video game sales.

“While the environment continues to be as challenging as we expected, consumers are being drawn to brands that they trust, and they are responding to our customer-centric model. In this light, we believe the market share gains we’ve been making will be sustained,” said Brad Anderson, vice chairman and chief executive officer of the national retailer.

Best Buy’s entertainment software revenue category, which made up a quarter of Best Buy’s revenue in December and includes movies, music and games, saw a drop of 12.2 percent. Video gaming sales saw a single digit drop, which the company blamed on a drop in console sales.


Source: Kotaku