Complexity Management and Creative staff represent over 100 years of combined experience in esports. With expertise ranging from technology, marketing, sales, creative and video production across all teams, COL has one of the most experienced and well-versed teams in the industry.

  • JASON LAKE

    Founder & CEO

    Jason Lake is the founder and CEO of Complexity Gaming, one of America's leading esports brands since 2003. Considered by many to be one of the founding fathers of North American esports, Mr. Lake has served in many leadership and advisory roles during the rise of competitive gaming. In 2017 he partnered with Jerry Jones and John Goff and centralized Complexity's operations at the Dallas Cowboys World Headquarters at The Star in Frisco, Texas. In 2024 the 3-time Hall of Fame executive re-purchased Complexity and today he continues to lead America's most compelling esports organization.